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Image has a big impact on how people around us perceive us. It can facilitate or hinder our functioning on the labor market. But what exactly does an image consist of? There is no one universal definition of image. From all expert definitions, however, the main idea of \u200b\u200bthe concept can be derived. Business image is a way of perceiving people managing the company, all employees who represent the company outside, candidates for employees, freelancers and public figures. The business image consists of such elements as: appearance, behavior and manners in specific situations.
Compliance with the rules of business etiquette, interpersonal skills, qualifications, professional skills and experience, achievements and successes, lifestyle, including the quality of relationships with others, ways of spending free time, interests. We recommend 3 modern methods photo editor of employee development Personal branding is a tool for building a good reputation in the professional environment and excellent support in developing business potential. The business image is part of the first impression. Built in the right way, it can inspire trust, indicate high competence, and emphasize credibility.
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How to build a business image? Building a personal brand is not an easy task. It is a process that requires extensive knowledge, commitment and self-discipline. First, define what you want to represent. Point out your strengths and those you need to work on. Use your strengths to strengthen your brand. Do you like to write? Create a blog with substantive, valuable content. On the blog, you can present yourself as an expert in a given industry. This will certainly make it easier for you to get your dream job. You can use a SWOT analysis to study your strengths and weaknesses.
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