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the performance of strategies. Therefore, it is based on specific objectives, such as the total number of conversions, sales or leads generated, and uses metrics to evaluate the performance of actions. Performance Marketing tactics include paid advertising, affiliate marketing, and search marketing. The main feature is to monitor the return on investment (ROI) and, whenever necessary, make adjustments to the strategy to increase efficiency. Product Marketing Even though the objective of all types of marketing is aimed at increasing a company's sales, Product Marketing focuses on this from the beginning, concentrating .
its forces and resources on the sale of a specific item or line. in this strategy, it is necessary to Phone Number List in market research to understand customer needs , and develop the product based on this information. From there, it is possible to create strategies to position it in the market effectively and with good returns in terms of sales. Marketing of relationship Unlike Product, Relationship Marketing's main objective is to create a strong bond between the brand and customers. Its focus is on making the public see the company as a partner and someone they can count on to solve .

problems. This is achieved through actions such as quality customer service, loyalty programs, personalized communication and the creation of positive shopping experiences. When executed well, this type of marketing is useful for both attracting and retaining audiences in your contact base. Influencer Marketing This type of marketing seeks to use the influence of people who have an engaged audience, mainly on social networks or other digital channels . This strategy is useful as a form of persuasion, as influencers' opinions tend to have great weight in the decisions of those who follow them. Investing in .
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