|
Because previous, good link providers from your competitors are also your potential target group. The LinkResearchTools have the advantage that the value “Power*Trust” is collected there. The value itself is not a particularly comparable figure for us. But this value is very helpful for prioritizing the links. After all, you don’t want to look at all 109 million links from Thomann. However, you may notice regularities in the strongest 100. For one customer, for example, we noticed that regional topics in particular were linked. So it makes sense to align your content strategy with regional topics and contact regional sites for collaboration.
Don't miss any more posts: THE newsletter in online marketing Do you like this blog post? If you want to Special Data regularly keep up with the latest trends in online marketing, then subscribe to our newsletter now. Over 18,000 subscribers trust us. Click here for the registration form. Compare loading time The loading time is actually very easy to compare: after all, these are clear numbers. One page loads in two seconds, the other in three - that's clear. But you have to evaluate the pages in parallel and that can be very complicated. In addition, these figures are often incomprehensible for management. The visual approach from WebpageTest.org is much better. Here you can enter multiple URLs and compare them.
In our example, we compared the landing pages for “bass drum heads”. All of them load very slowly - partly because the tests are carried out with slow 3G from the USA. This is still very striking for a comparison: visual direct comparison of the loading time After nine seconds, Music Store is the first thing to display something (but not the heading). After eleven seconds Thomann is also visible. Music Productive takes an impressive 16 seconds. With a screenshot like this, an SEO at Musik Produktiv will hopefully be able to gain resources for loading time optimization very soon. Everything is allowed, but please understand These approaches were just a few. to derive insights from your competitors.
|
|