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Indicates that the user has accessed (visited) the homepage. Click-through rate : The percentage of clicks made by users after appearing in search results If you look at this data, it is clear that the higher you are, the more customers you will attract. It is important to understand that SEO measures are aimed at attracting customers. Two criteria for determining whether SEO measures are necessary SEO measures are not effective for all companies. You need to determine in advance whether . Two criteria for determining the necessity of SEO measures Whether users use search engines Compare with listing ads Whether users use search engines It is best to judge whether SEO measures are necessary based on the `` purchase route of your company's products ''.
Companies where SEO measures are effective Many users use search Phone Number List engines to purchase your company's products. Companies whose SEO measures are not effective Few users use search engines to purchase your company's products For example, in the case of apparel (product sales), there are not many people who search for "one piece" on a search engine. *The search results often show the anime ``ONE PIECE'' (Shueisha). The main way to purchase dresses (clothing) is through e-commerce malls such as ``ZOZOTOWN'' and ``Rakuten.'' If you are a fan of a particular brand, you may search for "brand name" in a search engine and visit the official website. However, when a company is in its early stages, its brand is not yet recognized by the public. In other words, there are fewer people searching.
If so, it would be better to start by increasing your visibility on SNS such as Instagram rather than SEO measures. Comparison between when users do not go through a search engine and when they do go through a search engine On the other hand, SEO measures are effective for intangible products such as the " rental server " that we provide . This is because the products cannot be sold on EC malls. Most users use search engines and visit official websites to find a rental server company. Therefore, SEO measures are often effective for intangible products. Compare with listing ads If you decide that SEO measures are effective, we recommend starting with listing ads (search-linked ads) first.
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